Instagram Reels Are Rolled Out
Shape Digital Marketing
It's official, Instagram has launched yet another fantastic feature.
Just as we've seen with TickTock, Instagram Reels is a new feature that allows users to create short videos directly in the platform.
What are Reels?
As Instagram describe; Reels are "a new way to create and discover short, entertaining videos on Instagram".
How can you create using Reels?
At the bottom of the Instagram camera, you'll now see a suite of editing tools to the left side of your screen. These include Audio, AR Effects, Timer and Countdown, Align and Speed.
You can choose to record clips all at once or upload videos from your gallery. Once you have created your Reel, simply share it with followers.
Who are our favourite brands already adding Instagram Reels to their Social Media Content?
Rimmel London UK & Ireland have done a great job in creating tutorial Instagram Reels.
The Landmark London has been using Reels to showcase experiences of their luxurious hotel and show Instagram guests around.
Are you enjoying the latest Instagram features? Pop us a message and let us know how you are incorporating them within your own Social Media Marketing Strategy.
